Paese – The Land of Beauty
At Paese, skincare is at the heart of makeup. That’s why our products are crafted to seamlessly combine beauty with care. Each formula is enriched with precious oils, plant extracts, and active ingredients, ensuring healthy, fresh, and glowing skin. Whether it’s a bold look or a subtle touch up, our cosmetics enhance your natural beauty while nourishing your skin. We create cosmetics that love you back. We see makeup as more than just an application - It’s a moment dedicated to you.
Paese is a Polish beauty brand, loved by women in over 50+ countries worldwide. The word Paese, derived from Italian, means "Land of Beauty", representing a place where sophisticated design meets natural grace. Our philosophy celebrates every woman's individuality, helping them feel beautiful and confident from within.
Our Commitment to Quality
With innovation as our driving force, Paese products are formulated in our state-of-the-art laboratory in Poland. Every product undergoes rigorous testing by independent institutes to guarantee the highest quality, safety, and efficacy. We oversee every stage of production, maintaining complete control over ingredient selection, formulation, and packaging.
Our Formulas are:
* Manufactured in our state-of-the-art laboratory in Poland
* Vegan and gluten-free
* Made from ingredients of natural origin
* Packaged in environmentally friendly materials (recycled tubes, glass, aluminium, paper)
* Developed with patented technologies
* Created with a zero-waste mindset
* Cruelty-free: Never tested on animals
* Rich in active ingredients to care for your skin
Paese in India
Midsaff Fashion Brands LLP Headquartered in Ahmedabad – Gujarat, Paese Cosmetics has made a remarkable impact in India with a retail presence across 100+ locations in major cities and a strong online footprint on leading e-commerce platforms. Our products have been recognized in prestigious collaborations, including Mrs India World 2019-20, Business Today – Most Powerful Women in Indian Business 2019, and Cosmopolitan India’s Beauty Awards 2019.
We understand the modern Indian woman. She’s bold, capable, and tenacious. And Paese products resonate with her dynamic spirit, helping her look and feel her best every day.